Popular Lebanese general entertainment channel ‘mtv’ will now broadcast exclusively from Arabsat’s BADR-4 satellite at 26 degrees East. The news was confirmed with a contract signed between Arabsat and MTV Lebanon at the Dubai CABSAT show last week. The move will help MTV Lebanon expand its reach from the Middle East and North Africa (MENA) region to Europe and launch a new music channel One TV on satellite, following long-term exclusivity agreement with Arabsat for both channels to start in 2018.
"mtv Lebanon is the pioneer channel in addressing self-regulation and a clear code of ethics since the creation of the channel in 1991,” declared Khalid Balkheyour, Arabsat’s President/CEO. “Nevertheless, and since then mtv Lebanon has noticeably invested in delivering premium entertainment content to the region, a strategy that matches what Arabsat’s aspirations & therefore we are proud to have their channel on Arabsat Badr-4 at 26°E exclusively.”
“By choosing Badr satellites, mtv Lebanon HD and One TV will enrich the our TV neighbourhood at 26 degrees East , and Arabsat is committed to continue its efforts to attract premium broadcasters to provide to add value to Arab communities DTH experience, with crystal clear picture and first-class content,” he added.