Location Solutions and Continental hold their first ReadyMix Partner Conference in the UAE

Location Solutions and Continental hold their first ReadyMix Partner Conference in the UAE
Published: 24 April 2019 - 5:45 a.m.
By: PMV Staff

UAE-based telematics service provider Location Solutions and Continental Tires organised their first ReadyMix Partner Conference 2019, in the UAE in April 2019.

The event dedicated to construction telematics attracted more than 60 companies from the readymix industry in the GCC looking to embrace automation and digitally-focused solutions.

Zaim Azrak, CEO & founder of Location Solutions, called for automation in process management and indicated that efficiency is the main factor in operational cost minimization.

Volha Smirnova, business development associate at Location Solutions, presented regional market statistics, which showed rapid growth towards innovation and called for technological openness in business.

Charles Azrak, regional and business development manager at Location Solutions, presented several new products launched by the company, including a readymix tracking platform; the Wheeler app used for improvement of driver engagement and rewards; and the TRuber app, an Uber-like platform for trucks which allows to order trucks based on their availability, geolocation and capacity. Charles also presented international practices and case studies indicating where and how these products have delivered considerable benefits to fleet operators.

One of the key sessions, called 'ReadyMix: automation at a click' was delivered by Karim Albabi, operations manager of Location Solutions, who presented the readymix platform built by Location Solutions. The platform helps in complete cycle management and creates a better process structure for operations, thus increasing the overall fleet productivity and decreasing operational costs.

Mostafa Farouk, marketing manager, Continental Middle East, presented a new solution for remote tyre management, called ContiPressureCheck. The new system is aimed at expanding the life cycle of truck tyres, thus providing readymix companies with complete control over their trucks and trips.

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