Sofitel The Palm Dubai has has appointed Lars Heemann as its new F&B Director.
With over 24 years’ experience in the hotel industry, Heemann has worked with prestigious hotel brands across the globe and brings his extensive knowledge of the hospitality and F&B industry to his new role.
The German national started his career at Marriott Hotel, Hamburg as a casual waiter.
Following a five-year stint with the hotel, he moved to London where he worked for both Morriott Hotel Marbel Arch and Marriott Hotel Grosvenor Square.
In 2002, Heemann ventured to the US where he took the position of event sevice manager at JW Marriott Desert Ridge, Resort & Spa, Phoenix until 2004.
His next role brought him back to Germany, where he reprised the role of catering and conference services manager at The Ritz-Carlton, Wolfsburg. Here he was responsible for leading and managing all activity in the hotel.
In 2008, Heemann joined Hotels Astoria & Angleterre, St Petersburg as the director of group and event sales, before being promoted to director of food and beverage in 2011.
Continuing his journey in Russia, Heemann took a job in Moscow at Hotel Metropol as director of food and beverage. Here he increased the hotels profit and revenues by 14.1%, and managed the hotel conversion from state to privately owned.