Accor launches at-home experiences

Published: 7 April 2020 - 7 a.m.
By: Hotelier Middle East Staff

Hospitality group Accor has announced that is loyalty programme, Accor Live Limitless, will release weekly online experiences for users around the world.

#AllatHome is a social media campaign that will see live streams of trainer-led workouts, DJ events, cooking tutorials from leading chefs and other digital experiences designed to entertain.

Accor global SVP, guest Ian Di Tullio said: “As the world temporarily presses the pause button, we want our guests to continue living their passions in the comfort of their own homes through the unique digital experiences and content brought together by our amazing ambassadors and partners worldwide. We believe that in this period, we can be all together even while apart.”

Organised through Facebook and Instagram, streams include coaching with Ken Group, interviews with Marquinhos and Marco Verratti, morning routines with Paris Saint-Germain players, training routines with Olympic judo champion Teddy Riner and an e-sport contest with the Paris Saint-Germain football club.

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