aelf, a blockchain for business platform, has partnered with Dubai-based consultancy, Connect Global Strategies to expand into the Middle East.
China-based aelf is a multi chain network and smart contract platform which aims to create blockchain for business applications. aelf's blockchain will enable businesses to operate their applications on the public chain domain, or their own private chains.
The partnership will serve as the first step in aelf's expansion to the Middle East, working hand-in-hand with regional blockchain for business advocates to accelerate commercial adoption.
Zhuling Chen, Co-founder of aelf, said: "The Middle East is fast becoming a growing influence in the global blockchain ecosystem. Both the business community and governments are seeking to reorient the economy away from the oil industry, and the blockchain industry has become a key focus in making this a reality. This is evident in the sheer number of new blockchain applications across the region, including retail payments, land registry, business registration, and personal identity management.
"An early investor and long-term supporter of aelf, Connect Global Strategies will bring unprecedented access to key regional players, which will further our aim to provide the resources necessary to help businesses scale through blockchain adoption."
As a leading crypto advisory and investment consultancy serving the Middle East market, Connect Global Strategies will primarily offer its regional expertise and on-the-ground support for aelf's presence in Dubai, the United Arab Emirates, and the Gulf region, in order to amplify aelf's strategic growth in one of the most promising markets in the global blockchain ecosystem.
Jason King, Managing Partner at Connect Global Strategies and Co-Creator of Flashcoin, said: "The appetite for business-friendly blockchain platforms in the Middle East, particularly in Dubai, is astounding. The race is on for enterprises and governments to integrate market-ready, blockchain-based solutions across a number of everyday applications and services, and aelf's entrance is a welcome indication of things to come."
aelf's expansion to the Middle East serves as a significant milestone for the project, following its successful launch into the dynamic South Korean market earlier this year.